Marketing: It's what we do to influence the next sale.
We know why the average life span of a CMO is 24 months. They can't define marketing in business terms that everyone understands. That's why we created our own definition that's simple and easy to understand and we did it in less than ten words. Amazing. Now, you know one of our secrets. Spread the word.
The Sixth Star™ — A marketing strategy.
We created the Sixth Star™ because we realized that 5-Star customer service is not enough to sustain long-term growth. You need a sixth star and that's marketing. But not just any kind of marketing.
Our Sixth Star™ marketing strategy puts your customers at the heart of your business, not your products or services and that's a different way of looking at your business.
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