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	<title>Group 3 Marketing</title>
	<link>http://www.group3marketing.com</link>
	<description>The Sixth Star</description>
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		<title>Solutions</title>
		<description><![CDATA[Much continues to be written about media. That’s definitely old news. But today it’s all about SOCIAL media and NEW media. Like other agencies, we even have a dedicated staff person with the title of New Media Specialist and we have moved headlong into this NEW space. It’s important and if we listen to the [...]]]></description>
		<link>http://www.group3marketing.com/2012/solutions</link>
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	<item>
		<title>From Gutenburg to Zuckerberg</title>
		<description><![CDATA[At the PODI.org conference earlier this year, Bart Foreman of Group 3 Marketing was interviewed by whattheythink.com regarding the world of printing and how it has evolved with the use of new media.]]></description>
		<link>http://www.group3marketing.com/2012/from-gutenburg-to-zuckerberg</link>
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		<title>4th Quarter</title>
		<description><![CDATA[The idea of the 4th quarter conjures up many sports metaphors. It also refers to the last quarter of the year or possibly a company’s fiscal year. Whatever your takeaway, it means the end is near. This week’s AH-ha! moment suggests that in the marketplace arena, every day is the beginning of the 4th quarter, [...]]]></description>
		<link>http://www.group3marketing.com/2012/4th-quarter</link>
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		<title>Group 3 Marketing will participate in the 2012 Image Expo</title>
		<description><![CDATA[Group 3 Marketing will be participating in the 2012 Image Expo Conference in Houston this July. Bart Foreman will present two workshops focusing on salon marketing in today&#8217;s turbulent marketplace environment.]]></description>
		<link>http://www.group3marketing.com/2012/image-expo</link>
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		<title>Design</title>
		<description><![CDATA[We apologize for taxing your logic synapses last week in our discussion of disruptive sustainability. The goal was to drive home the point that it is okay to shake things up either a little or a lot. This week we continue on this quest as we look at the marketing world of 2012. This week’s [...]]]></description>
		<link>http://www.group3marketing.com/2012/design</link>
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		<title>Sustainability</title>
		<description><![CDATA[Happy Earth Day! The word sustainability usually references our view of nature and the environment. However, we want to use it in context with marketing because it is a concept often overlooked by marketing teams when planning for brand growth. We are not talking about green initiatives or supply chain footprints. We are talking about [...]]]></description>
		<link>http://www.group3marketing.com/2012/sustainability</link>
			</item>
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		<title>Strategy</title>
		<description><![CDATA[Marketing teams are obsessed with details. When the focus is on details, it is easy for the brand to get out of sync with marketplace realities. What should never be out of sync is how marketing approaches strategy. Many teams get so caught up in the daily grind that they lose the opportunity to create [...]]]></description>
		<link>http://www.group3marketing.com/2012/strategy</link>
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		<title>Eye Contact</title>
		<description><![CDATA[We opened last week’s AH-ha! by commenting that marketing is obsessed with details. The technology revolution has shoved all business disciplines downward into the depth of details. The old adage, “I can’t see the forest for the trees,” has never been truer. Last Tuesday, we had the opportunity to deliver a guest lecture to a [...]]]></description>
		<link>http://www.group3marketing.com/2012/eye-contact</link>
			</item>
	<item>
		<title>Details</title>
		<description><![CDATA[Marketing is obsessed with details. The technology revolution has shoved all business disciplines downward into the depth of details. The old adage, “I can’t see the forest for the trees,” has never been truer. This week’s AH-ha! moment suggests that the marketing team has to re-engineer itself to be able to focus on the smallest [...]]]></description>
		<link>http://www.group3marketing.com/2012/details</link>
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		<title>Up Periscope</title>
		<description><![CDATA[The unexpected happens when we look the wrong way and a large number of marketing teams are looking the wrong way in this ever-changing marketplace. The quick and easy solution is to blame technology for our problems; technology is definitely a disruption. The challenge is that management and marketing teams are so busy studying the [...]]]></description>
		<link>http://www.group3marketing.com/2012/up-periscope</link>
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